Making a living doing what you love is the dream. And Etsy is a great place to start selling your handmade products.
But what should I sell?
In this article, you will see 53 trending product inspirations on Etsy that are beginner-friendly to start.
If you love to get some inspirations to get into selling on Etsy, you will love this article.
53 Trending Etsy Shop Ideas
Self Care Products
Make your customers feel good with self care products like candles, skin care and floral tea. A curated box like this makes a great gift for customers themselves.
Specialised Journals
More people started journaling. Instead of a generic themed journal, try selling journals for specific niches like wellness, fitness, affirmation, etc.
DIY Project Kits
Instead of buying the finished products, people nowadays like learning how to craft and create themselves. Sell DIY craft kits for them with raw materials and instructions.
Home Organisation
Because of the pandemic, we are staying home more than ever. Products which help you keep your living space tidy and organised have high demand. Tap into this niche by offering drawer organiser, kitchen labels and handmade shelvings like this:
Natural Body Care Products
Self care will be a running trend in 2022. Allow your potential customer to pamper themselves with body care products like bath salt, massaging oil.
Self Expression Products
Encourage customers to embrace who they are fully. It can be clothing, accessories, stickers, or pins like this:
Cute Baby Gifts
Baby gifts and toys are always in demand. Make sure it's cute, colourful and kid friendly.
Personalised Jewelry
One of the ever-green categories on Etsy. Personalised jewelry is perfect for gifts. One thing to consider is to have the packaging gift ready which you can learn in this jewelry packaging guide.
Sustainable Fashion
Increasing number of Etsy customers care about the environment and the problems with fast fashion. Tackle both of these problems with handmade clothing using sustainable materials like bamboo and linen.
Personalised Digital Prints
One of the more beginner-friendly niches on Etsy if you are good with technology. Customise digital products like wall arts and prints like this couple name print is popular on Etsy. Check out more digital product ideas here.
Personalised Couple Name Print
Home Office Supplies
More and more people work from home in recent years. Allow them to make their work space more efficient and personal.
Retro Home Decor
Retro is making a comeback, especially in the younger generation. Create home decor and homeware with a retro vibe.
Vegan Accessories
Veganism is gaining popularity because of ethical and environmental reasons. Tap into this market with vegan accessories with vegan materials like this wallet:
Gifts For Pets
People love their pets and treat them like family. Offer them gifts for their pets like accessories and treats.
Nature Home Decor
Bringing nature indoors with nature themed home decor. It's not only limited to real plants, but also plant related decor like this for low maintenance.
Anniversary Gifts
Create something special and personalised for couples. Jewelry and digital arts are the two most popular niches here.
Art From Different Cultures
People appreciate authentic, genuine art from different cultures. Think about creating art pieces from your own culture.
African Wax Print Storage Baskets
Furniture Using Natural Materials
Similar to nature themed home decor, furniture using natural materials is also gaining traction. Materials like wood, rattan and bamboo are great for handmade furniture.
Craft Supplies
Similarly, people are looking for craft supplies like fabric and yarn. If you are close to a source of any of the craft supplies, it may be a good idea to brand them and sell them.
Face Mask
Face mask is here to stay. The demand has been very high since the start of the pandemic. Try offering printed masks that are unique and can't be found in other marketplaces.
Wedding Gifts
Make something personal so that people can buy for their friend's or family's wedding. One way is to learn how to use Photoshop actions to create a unique digital art like this one:
Custom Watercolour Couple Portrait
Baby Accessories
Parents love to dress up their children. Craft cute accessories targeted for babies to capture a share of this popular market.
Digital Prints
Digital wall art and prints is a popular niche on Etsy. Think about how you can niche down and create something with your own unique style.
Printable Invitations
Buying printed invitations could be expensive. Make designs like this so that customers can edit and print themselves to save costs.
Lightroom Presets
Lightroom is a popular photo editing app. Presets are a one-click solution with multiple adjustment so that customers can get the look they want quickly. The app is free to download and start using.
Candles
One of the most popular niches on Etsy. The market can be a bit saturated, but you can niche down to serve a specific sub-market better than the existing competition.
Social Media Templates
Almost everyone uses at least one social media platforms. Create designs that customers can quickly edit and use to enhance their social media presence.
Baking Supplies
More time at home means more time to cook and bake. Baking supplies especially those that are personalised are gaining demand.
Gift Wrapping Supplies
Gift wrapping paper is a great way for customers to express themselves. Create designs that are hard to find elsewhere to stand out on Etsy.
Cute Sea Animal Wrapping Paper
Crystal Jewelry
An ever-green category on Etsy. Customers love crystals' natural beauty and fascinated by their metaphysical properties. Tap into it by searching for underserved sub-niche.
Personal Growth Printables
Allow and encourage customers to better themselves by creating growth worksheets, checklist and journals.
Vintage Clothing
Vintage revival is real. Give your modern take on the niche and create clothing and accessories that appeals to Etsy customers.
Wedding Accessories
Wedding is expensive, including the bride's and bridemaid's accessories. Many people come to Etsy to look for cheaper alternatives that don't compromise on style.
Wall Art & Prints
In this relatively saturated niche, create personalised prints with your own unique take to capture customers.
Seasonal & Holiday Gifts
Seasonal and holiday gifts are a great way to further increase a shop's sales, but it's not recommended to build your entire shop on only those items as the demand is not stable.
Print On Demand Products
Companies like Printful and Printify allow you to upload your own design, and they help you print it on products and ship directly to customers. It greatly reduce your cost for buying the equipment yourself, but the downside is that the profit margin is lower.
Fitness Items
People keep themselves fit and healthy by working out, both at the gym or at home. Fitness items like gym clothes, yoga mat, and gym towels are good ways to enter the market.
Yoga Products
Yoga is a huge industry, and many Etsy users are into yoga. Other than yoga mat and yoga pants, a printable like this is also popular.
Bath Bombs
Made popular by brands like Lush, bath bombs or bath frizzers is a great product to create and sell if you create unique flavours or shapes.
Motivational Prints
Staying motivated is a struggle for most people. Some of them look for a simple print that can both decorate the space and give them that little encouragement.
Upcycled Accessories
Upcycled jewelry and accessories are not just homemade projects any more. If they are elevated like this one, it can be a great conversation starter for customers.
Cruelty Free Makeup
Vegan and cruelty free makeup are more natural and better for the environment. Pinterest is a great resource for recipes of how to create them.
Unique Coasters
Coasters don't have to be boring. Create them with unusual materials like this one to stand out:
Natural Fibre Bags
Fabric like recycled cotton, hemp and linen are great for making tote bags.
Social Movement Products
Create impactful social movement items like posters and clothing. Make sure it's something that you believe in.
Finance Tracker
Budgeting and tracking finances are difficult. Solve that problem by creating planners and worksheets that can help customers.
Travel Gifts
Many people long to travel again. Satisfy their craving by creating travel related gifts like this one:
Dinnerware
Dinnerware can allow people to express their personality on the dining table. Create something that can't be found in big retail shops like this rustic bowl and plate set.
Homeschool Products
Some parents opt for homeschooling their kids. Design informative posters to help them with the process.
Home School Posters Printable
Suncatchers
Suncatchers 'catch' sunlight and reflects it, creating colourful iridescent lights in the room. It's gaining popularity and crafting your own can be a good business idea.
Craft For Kids
Craft projects can keep kids busy at home while encourage their creativity. Something colourful and easy to follow would be best.
Door Wreath
Unique wreath like this succulent one can really stand out on Etsy. Think of different materials, shapes and colours for a wreath design.
Funny Jewelry
Funny jewelry items like this miniature cheese stick earrings is a great conversation starter for customers.
What's Next
Do you have a handmade product that you want to sell? Are you excited to have your own Etsy shop?
Having a great product idea is just the first step towards a successful Etsy shop. There are still many areas you need to master:
- Etsy SEO to rank your products on Etsy search and increase visibility
- Optimised listing photos to increase the chance of shopper clicking and buying from you
- Engaging product descriptions that entice shoppers and clearly convey features and benefits
- Exceptional customer service to build trust, loyalty, and encourage repeat business
- Efficient shop management to streamline your workflow and save you time
All of that can be achieved with GYC Etsy Academy 2.0, which is the complete system that can transform you from a burned-out artist to a profitable Etsy seller – all while giving you back 10+ hours every single week with the GYC Resources Library.
